Every year the grand courtyard of Palazzo Francesco Turati in Milan is a sea of flowers. It’s a great tradition which the Milanese and visitors eagerly look forward to. Masterly The Dutch in Milano thereby combines design and floriculture during Salone del Mobile, the world’s biggest design trade fair for interior design. From 7 to 12 June, approximately 1,000 orchids will grace the courtyard of the Palazzo in Milan.

We talked to Nicole Uniquole: international design curator, concept developer and exhibition maker. Nowadays Nicole is world-famous for her masterly exhibitions, in which she combines contemporary design with the works of Old Masters. Her professional practice has an inimitable way of interweaving different worlds.

Nicole Uniquole

Nicole creates high-profile exhibitions such as Dutch Design – House of Orange at Oranienbaum Palace, Royal Showpieces at Het Loo Palace and Masterly © – Dutch Pavilion at Salone del Mobile in Milan.

 

 

Could you tell us more about Masterly, where we are displaying the orchids?

Masterly presents a complete and varied field of design with relevant work from architects, furniture, textile, construction and accessories businesses, designers, artists, craftspeople, galleries and vocational colleges for design and interiors. The location is the historic Palazzo Francesco Turati, with a fabulous courtyard surrounded by arches and a roof terrace with a view of the Duomo. We have decorated this Palazzo with 1000 radiant orchids from the Netherlands.

In Milan, you are bringing together Dutch art and floriculture. How do you think the two are linked?

Both disciplines attach great importance to knowledge, skill and artisan craftsmanship. So they are inseparable.

This year you have opted for orchids. Why?

Lombardy and Milan suffered greatly at the start of the coronavirus pandemic. I would like to cheer up the inhabitants of Milan with a fabulous orchid as a comforting flower and as a metaphor for a long and happy life that makes you cheerful again. The elegant orchid is the perfect plant for this.

 

 

What is your personal relationship with flowers and plants, and specifically the orchid? Do you have a favourite orchid?

I don’t personally have green fingers, but the modern, elegant decorative orchid requires little care and lasts a long time. I love true nature, and have no interest in fake flowers. I also prefer orchids that flower several times a year.

As a lover of art and design, you’re bound to have a few tips on combining plants and art in an interior. Could you tell us something about that or offer any advice?

Flower painters have long been a source of inspiration.
The concept of Masterly The Hague presents art and design whereby the designer has been inspired by a historic painting. I could easily imagine designers creating a work based on one of the 25,000 different orchids, and then displaying them together in your own home. A jewel with a story for your interior.

More information about Masterly: www.masterly.nu.

From 18 to 23 April, hundreds of orchids will decorate the Dutch pavilion Masterly, during the international design fair Salone del Mobile in Milan. Masterly is the showcase of Dutch design and is located in the Palazzo Giureconsulti, a stone’s throw from the Duomo. Orchid Netherlands has once again been selected to exhibit a rich assortment of the highest quality Dutch orchids. That orchids and design go together perfectly becomes clear as soon as you enter.

 

 

The power of contrast

In the classic white décor of the palace, orchids (arranged by Sand and Spijker in Delft) strongly attract attention, complimenting the design pieces in the room. Hundreds of long-lasting orchids are incorporated in no fewer than four metre-high installations with Elho baskets, and in arrangements with classic Royal Delft porcelain vases. The presentation of a rich assortment of Phalaenopsis and exclusive orchids impressively adds colour and life to the iconic Palazzo Giureconsulti.

 

 

Orchids and design: a perfect match

Not only does the Netherlands offer excellence in art and design, but also in orchids. They are works of art from nature that can be enjoyed for a long time. That’s why curator and initiator of Masterly Nicole Uniquole, once again chose orchids as part of the exhibition. “The concept of Masterly showcases art and design. Traditionally, floral artists were a source of inspiration, so the orchid cannot be missing from Dutch design. The modern, elegant orchid is like an ornament with a story for your interior,” says Nicole Uniquole.

 

 

Orchids for Milan

As orchids have a much longer shelf life than the week of the exhibition, all plants are traditionally distributed on the last day of the event. This is a huge success every year. In large numbers, residents of Milan come to the distribution moment to receive the orchids with open arms and enjoy them at home for a long time to come.

 

 

Masterly takes place from 18 to 23 April Palazzo Giureconsulti in Piazza Mercanti in Milan, Italy. More information can be found at www.masterly.nu.

From 16 to 21 April, thousands of orchid flowers will decorate the Dutch pavilion Masterly, during the Milan Design Week ‘Salone del Mobile’. Masterly is the showcase of Dutch design and is located in the Palazzo Giureconsulti, a stone’s throw from the Duomo. Orchid Netherlands has once again been selected to exhibit a rich assortment of the highest quality Dutch orchids. That orchids and design go together perfectly becomes clear as soon as you enter.

 

 

The power of contrast during Milan Design Week

In the classic white décor of the palace, orchids (arranged by Sand and Spijker in Delft) strongly attract attention, complimenting the design pieces in the room. Hundreds of long-lasting orchids are incorporated in no fewer than four metre-high installations. The presentation of a rich assortment of Phalaenopsis and exclusive orchids impressively adds colour and life to the iconic Palazzo Giureconsulti.

 

 

Orchids and design: a perfect match

Not only does the Netherlands offer excellence in art and design, but also in orchids. They are works of art from nature that can be enjoyed for a long time. That’s why curator and initiator of Masterly Nicole Uniquole, once again chose orchids as part of the exhibition. “The concept of Masterly showcases art and design. Traditionally, floral artists were a source of inspiration, so the orchid cannot be missing from Dutch design. The modern, elegant orchid is like an ornament with a story for your interior,” says Nicole Uniquole.

 

 

Orchids for Milan

As orchids have a much longer shelf life than the week of the exhibition, all plants are traditionally distributed on the last day of the event. This is a huge success every year. In large numbers, residents of Milan come to the distribution moment to receive the orchids with open arms and enjoy them at home for a long time to come.

 

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Masterly takes place from 16 to 21 April in Palazzo Giureconsulti in Milan, Italy. More information can be found at www.masterly.nu.

From 8 to 13 April, the Dutch pavilion Masterly will light up the heart of Milan with a lush orchid installation. During the world-renowned Milan Design Week, Masterly serves as the ultimate stage for top-level Dutch design – and this year, orchids are blooming once again in the historic Palazzo Giureconsulti, just steps away from the iconic Duomo.

 

Highest quality Dutch orchids at Masterly

Orchidee Nederland has once again been selected to showcase a spectacular and diverse range of the highest quality Dutch orchids. From the moment visitors enter, it’s clear: design and orchids are a perfect match.

 

 

The power of contrast

Set against the palace’s classical white backdrop, the floral arrangements – crafted by Sand en Spijker from Delft – immediately catch the eye. Hundreds of long-flowering Phalaenopsis and exclusive orchid varieties are featured in a towering installation, beautifully enhanced by custom lighting from Aptum Lighting. Together, they breathe colour, elegance and life into this historic building.

 

Orchids at Dekker and Signify Lighting Design

New this year is a collaboration with kitchen and bathroom specialist Dekker Zevenhuizen – known for creating top-quality, custom-made, and eco-friendly countertops – and Signify Lighting Design – presenting revolutionary 3D-printed lighting. During Milan Design Week, the orchids will adorn the impressive joint presentation by Dekker and Signify Lighting Design.

 

 

A Milanese tradition in full bloom

What makes the experience even more special: on the final day of the event (13 April), the orchids will be handed out to the people of Milan – a cherished tradition that draws large crowds each year. Locals line up eagerly to receive a beautiful orchid to take home and enjoy long after the event ends.

 

 

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Masterly is open from 8 to 13 April at Palazzo Giureconsulti, Milan.
More info: www.masterly.nu.

For the first time, the exquisite beauty of orchids is seen at Maison et Objet design fair in Paris, adding a touch of nature’s artistry to this design and lifestyle exhibition. Floral designers Florian Seyd and Ueli Signer, from The Wunderkammer, skillfully incorporated a big variety of orchids into the stands of Mobach Ceramics and the Italian design powerhouse Abhika. Their work seamlessly merged the natural elegance of orchids with innovative design, creating an experience that was as enchanting as it was inspiring.

 

 

Orchids and design: a perfect match

Orchids and design are a perfect combination. Their unique shapes and vibrant colors add a touch of elegance to any creative display. This isn’t the first time orchids have been in the spotlight at a design event. They were also featured at Milan Design Week and Dutch Design Week, where they proved how well they complement modern art and design.

 

From January 15th to 19th, the long-lasting beauty of orchids will be on display at the Maison et Objet design fair in Paris. Designers Florian Seyd and Ueli Signer of The Wunderkammer incorporated a wide variety of orchids into the stands of Mobach Ceramics and the Italian design brand Abhika, resulting in a captivating and colorful presentation. Their work effortlessly combined the natural elegance of orchids with innovative design. With this addition, The Wunderkammer brings a touch of natural artistry to this renowned design and lifestyle exhibition.

 

 

Orchids and design: a perfect match

Orchids and design are a perfect combination. Their unique shapes and vibrant colors add a touch of elegance to any creative display. This isn’t the first time orchids have been in the spotlight at a design event. They were also featured at Milan Design Week and Dutch Design Week, where they proved how well they complement modern art and design.

 

On November 7th and 8th, Mobach Ceramics in Utrecht is hosting open houses. Especially for this occasion, floral designers Florian Seyd and Ueli Signer of The Wunderkammer and their team have completely transformed the Mobach showroom into a wonderful fairytale forest. They masterfully incorporated a wide variety of orchids into unique, handmade ceramic designer vases. You are very welcome to visit Mobach, Kanaalweg 24 in Utrecht, to admire Mobach’s stunning ceramics combined with nature’s jewels: the orchid.

 

 

Orchids: juwels of nature

Floral designer Florian Seyd is a great orchid enthusiast. “The Oncidium Cherry Baby orchid is a fantastic orchid. Not only because it’s incredibly beautiful, but it also has an incredibly delicious vanilla scent. So, the fun of orchids isn’t just about the beautiful flowers, but if you zoom in on the different orchid varieties, you’ll discover different scents, textures, and tall and short varieties. And with this form, you’ll enjoy the color and the fragrance.”

 

Factory tour

While Mobach is normally open to business clients, this weekend it’s open to everyone. A wonderful opportunity to visit the unique artisanal workshop, factory, and museum of the highest quality ceramics. Watch them work the wheel, see how Mobach designs are formed, and admire the beauty of Mother Nature in the showroom. A fairytale forest to admire the beautiful ceramic designs and smell, see, and experience the orchids. If you want to take a deep breath and find inspiration this weekend, this is the place to be.

 

 

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More informatie

Admission is free, and you have the unique opportunity to go home with a handmade Mobach vase.

 

Adress:

Mobach Ceramic Museum
Kanaalweg 24
3526 KM Utrecht

 

Opening hours:

Friday 10:00 AM–5:00 PM
Saturday 10:00 AM–5:00 PM

Meer informatie: www.mobach-keramiek.nl

The orchid is increasingly appearing beyond the windowsill. Once known primarily as an elegant houseplant, this flower is now making frequent appearances in the worlds of interior design, fashion, and beauty. A recent example? The luxury makeup brand Victoria Beckham Beauty has launched an eyeshadow palette called “Orchid,” inspired by the soft purple and lilac tones we associate with this remarkable flower.

Victoria Beckham Beauty “Orchid” eyeshadow palette

 

 

Romance, refinement and timeless elegance

According to founder Victoria Beckham, the palette is all about romance, refinement, and timeless elegance — precisely the qualities that have made orchids so beloved in design for years. Think of their graceful shapes, velvety colors, and luxurious appearance. It is no wonder that stylists and designers see the orchid as a symbol of modern femininity and subtle glamour.

 

Read also: Orchids grace the Maison et Objet design fair in Paris

From October 18th to 26th, orchid growers and lighting design studio Aptum will present the exhibition “In Full Bloom” during Dutch Design Week in Eindhoven. Aptum, known for its unique and custom lighting designs, transformed its studio into a blooming orchid-filled environment especially for this event. The result is a colorful botanical indoor garden surrounded by geometrically shaped lighting fixtures. This collaborative creation was unveiled for the first time during Dutch Design Week.

 

Floral Exhibition “In Full Bloom”

As a source of inspiration for many designers, orchids are the perfect complement to the world of design. For years, the plants have been part of Masterly – the showcase for Dutch design during Milan Design Week. At this event, Aptum and Orchids Info discovered their shared passion for vibrant, bright colors and expressive patterns and shapes. This mutual fascination led to a natural cross-pollination, resulting in a floral exhibition “In Full Bloom” during Dutch Design Week for the second year in a row.

 

 

Blooming Courtyard

The result was a colorful and flourishing courtyard that followed the architectural lines of Aptum’s monumental building. Hundreds of unique flowers in a rich palette of colors bathed in the daylight filtering through the large skylight above the garden. The orchids were surrounded by geometrically shaped light objects, inviting visitors to pause for a moment and experience the beauty of nature and design.

 

 

‘In Full Bloom’ can be seen during Dutch Design Week until October 26, 2025, at location No. G9, APTUM | NRE, Gashouder 13, 5613 CR Eindhoven. More information is available at www.ddw.nl.

From 19 to 27 October, Orchids Info and APTUM will present the exhibition ‘In Full Bloom’ during Dutch Design Week in Eindhoven. APTUM, known for their unique and custom-made lighting designs, has created artworks highlighting the versatility of orchids especially for this event. This collaboration, born from a shared fascination with vibrant colours and expressive shapes, results in an enchanting floral wall and sculptural light objects. The exhibition is on display at APTUM’s studio, Gashouder 13.

 

Shared passion for patterns and shapes